CamelBak in Bed with the Sierra Club?:mad:
Posted June 10, 2000 - 11:23 PM
According to the manager at my local Cycle Gear, he saw a promo piece that said something like: "... and a handy zipper pocket to store your Sierra Club Card." He called the rep back and said "are you SERIOUS?!!" The guy answered in the affirmative. He then checked with a friend who confirmed that CamelBak was a big donor for Sierra Scum. He immediately pulled all their product from the shelf and permanently discontinued carrying it.
Right or wrong on the info -- my helmet is off to Cycle Gear for putting their integrity above the bottom line. I am going to send an e-mail to CamelBak and ask them straight up. If they answer I will post their response. In the meantime I will not be buying any CamelBak products.
Posted June 11, 2000 - 07:56 AM
Posted June 11, 2000 - 08:57 AM
Ditch those Camelbacks and check out the hydation packs on this site, http://www.nohvcc.org/. While you're there check out the rest of the site, I'd much rather support this...
The hydration packs are sold under the name FST, the company that actually makes them is the same comany that makes the Ultimate packs that you can find at REI. Very nice stuff.
Posted June 11, 2000 - 12:30 PM
Thanks for the tip. I visited the site and I'll definately buy my hydration system through them. Even if the Camelbak thing isn't true, I would prefer to buy through NOHVCC and at the same time proactively support efforts to keep our trails open.
Maybe you can sew a Moose or Fox emblem over your CB pack emblem!
Posted June 11, 2000 - 12:38 PM
Posted June 12, 2000 - 02:23 PM
The information below is the best information I've found so far.
While CamelBak says they don't donate money to the sierra club they do admit to purchasing ads in the Sierra club's magazine and engage in promotional activities for the Sierra Club Outings program.
Note that they did not say they purchase ads in the AMA magazine or other, similar, dirt bike-oriented publications.
Subject: Fw: Sierra Club
This was Camelbak's response to me. I posted it to RMD but it didn't seem
to generate much interest so maybe some folks missed it. It's all public
information at this point so post it if you would like or pursue it with
----- Original Message -----
From: Lea Morrison <firstname.lastname@example.org>
Sent: Saturday, April 22, 2000 9:49 AM
Subject: RE: Sierra Club
> Greg --
> Thanks for clarifying the issue for me. In 1998, several online chat
> circulated a rumor that CamelBak donated $2.00 for every hydration system
> sold to "green advocacy" groups, and specifically to Sierra Club. This is
> absolutely untrue. CamelBak does not financially suport the Sierra Club,
> any other "green advocacy" group, through corporate donations or product
> donations. It's unfortunate that that rumor is rearing it's ugly head
> again. As I said in my previous email, we purchase ad space within Sierra
> Magazine and we sell products to the Sierra Club Outings program -- both
> with the purpose of promoting the sale of our products to Outdoor
> enthusiasts. We believe the Outdoors are for everyone.
> I hope this answers your question. Please don't hesitate to contact me if
> can answer other questions or be of more help.
> Hydrate or Die!
> Lea Morrison
> Marketing Manager
> CamelBak Products, Inc.
> 1310 Redwood Way, Suite 200
> Petaluma, CA 94954
> 800.767.8725 x285
> 707.665.9231 fax
> -----Original Message-----
> Sent: Friday, April 21, 2000 3:44 PM
> To: email@example.com
> Subject: Re: Sierra Club
> There is some discussion within off road motorcycling groups that
> is "in bed" with the Sierra Club. Of course, the Sierra Club has the
> (misguided) view that all off road motorcycling should be eliminated,
> particularly on public land. We, as members of the tax paying public,
> that a little "extreme." We are also consumers of your products and are
> trying to ascertain who is with us, who is against us, and who is at least
> neutral. I thought I'd ask to see what your realtionship to the Sierra
> is, rather than just boycott further purchases of your products without
> seeing if you were "sleeping with the enemy."
> ----- Original Message -----
> From: Lea Morrison <firstname.lastname@example.org>
> Sent: Tuesday, April 18, 2000 6:06 PM
> Subject: RE: Sierra Club
> > Greg --
> > Thanks for your email. We work with both Sierra Magazine and the Sierra
> > Club Outings Program to promote our products with Outdoor enthusiasts.
> > there a specific question or concern that I can answer?
> > Hydrate or Die!
> > Lea Morrison
> > Marketing Manager
> > CamelBak Products, Inc.
> > 1310 Redwood Way, Suite 200
> > Petaluma, CA 94954
> > 800.767.8725 x285
> > 707.665.9231 fax