NTERVIEW: Jon-Erik Burleson on KTM-Husqvarna future

[NoFiddyPilot]

Publish Date: 

Jul 17, 2014

By Beth Dolgner

 

THE BUCK STOPS HERE. A chief executive officer is the single person responsible for a company’s performance. He or she is the leader of the entire organization and the main link between the business and its board of directors (and usually the media). The CEO’s job security hinges on whether the business succeeds or...

 

Full Article

[rancher1]

So husqvarna is going to receive lot of marketing to be seen as different from ktm even though they are mostly the same. I also noticed ktm is the pure motorcycle and husqvarna is the step child ?

[huskyfrk]

^^  that is  the conclusion  that  everybody  comes  to after  reading  that  release.  sad...

[dcg141]

Takes about 3 years to develop a new engine. So that would make 2017 for the first really different Husqvarna.

[rancher1]

Takes about 3 years to develop a new engine. So that would make 2017 for the first really different Husqvarna.

 

That probably will not happen, too expensive. More good marketing to look forward to though!

[dcg141]

That probably will not happen, too expensive. More good marketing to look forward to though!

 I think you can pretty much count on that happening. There is alot on new stuff on the table including some new bikes for Husqvarna only.

Edited July 26, 2014 by dcg141

[Piney Woods]

Hurry up Pit, I ain't no spring chicken!

[HuskyRips]

My take on the Jon Eric interview was that it was directed to the existing KTM dealer network to reassure them that KTM was committed to growing the KTM brand and that their investment as a dealer would continue to pay off.

 

Husqvarna and KTM are both moving in the right direction and it's all good.  ?

[robertaccio]

 

My take on the Jon Eric interview was that it was directed to the existing KTM dealer network to reassure them that KTM was committed to growing the KTM brand and that their investment as a dealer would continue to pay off.

 

Husqvarna and KTM are both moving in the right direction and it's all good.  ?

cant deny that, facts are in our faces, MXGP, extreme enduro, AMA MX, World enduro, AMA enduro, and mega local race series and events, Australia dez racing, US dez racing etc etc etc pretty much dominated lately by KTM products, because of their core commitment to building competitive reliable racing machines, emphasis on racing/high performance models not the other line of fluff bikes like we saw under the previous banner.