Husqvarna 2014 and forward... Or life after BMW.Husqvarna
Posted 16 May 2013 - 10:08 AM
Posted 16 May 2013 - 11:46 AM
Husqvarna and Husaberg back together
Come the first news from Mattighofen. Parts and Customer Service will remain in Italy
In the delicate matter that is affecting in recent months the brand Husqvarna , sold by the BMW Group Pierer, begin to emerge of the first scenarios of what will happen in the future. Arrives today, in fact, a note from Mattighofen that begins to clarify what will happen in the coming months.
HUSABERG HUSQVARNA AND TOGETHER AGAIN
Pierer Group said that "after careful analysis and evaluation of all aspects of the Austrian group came to the conclusion to unite that which is born from common roots 25 years ago." For the uninitiated, when in 1988 the Cagiva purchased Husqvarna, a Swedish group of employees who were not willing to move to Italy (Gustavsson, Helmin and Larsson), founded his own company by the name of Husaberg, then acquired in 1995 by KTM. Apparently, then, in the history of Husqvarna there will be a reunion with the brand Husaberg .
NEW MODELS FROM OCTOBER
Pierer Group also stated that it will soon be launched in the future lineup of Husqvarna, in the segments Enduro, Motocross and Sportminicycles, while the Motard sector will be subject to development in the future, apparently. The date Pierer set to show the new asset is Husqvarna October 2013, when Sweden will be presented in the range offroad, 2014, before being exposed to EICMA in November.
NEW NAME, NEW HEADQUARTERS
Will also change the company name, which will be called "Husqvarna Sportmotorcyle GmbH" based in Mattighofen, Austria. Apparently, then, the Husqvarna's future will be built across the Alps as it does for the Husaberg. With regard to the network, Piere Group said that Husqvarna dealers and importers will be based on the current sales network and Husaberg Husqvarna and this is strange because many Husqvarna showroom are still hosted in the BMW dealerships.
With regard to the establishment of Cassinetta Biandronno, object in these weeks of demonstrations and protests by employees who are likely to lose their jobs, it was stated that: "The supply of spare parts and customer service for all Husqvarna models, up to MY2013 included, will be guaranteed in the long term and will be leased to its present location of Biandronno (VA). "
I was a long time supporter and ower of Husky motorcycles. I left ad went to Husaberg when I didn't want my new bike at the time to be nothing more than a BMW GX..... ow with the two brands merging and Husaberg once again becoming Husqvarna (as it should be I miht add)...well it looks like I will once again be spendintime in the Huky forumns.
Doesn't mean I will sell my 2010 Berg, after all I guess it can be considered a "classic" of epic proportions....but my new bike when that time comes may very well damn be a Husqvarna once again..... I am actually smiling quite a bit right now. This, I feel is great news for Husqvarna!
And for those afraid of the merger....tak it from a Husaberg owner (owned by KTM). The two bikes share the same motor today yes (except for the 2009-2012 70 degree motor).....but other than that they are nothing alike. Different chasis, different suspension, differrent handling and feel.
Posted 17 May 2013 - 08:56 AM
I had to quote this line of BS for posterity.
Posted 17 May 2013 - 10:18 AM
Posted 17 May 2013 - 10:22 AM
I saw more huskies at last weekend's race than I have my entire life combined. It would be nice to see them make a dent in the big 4. Competition drives innovation.
Posted Today, 02:39 AM
Wasn't worth commenting on. Husky sales equal to or better than ANY other dirt bike manufacturer?
Just remember there's a reason for the link up SP/KTM/Husqvarna with Bajaj in India.
KTM is already on target to move 20,000 units of the Duke 125cc and Duke 200cc models in Asia that Bajaj manufactures.
Husqvarna has higher brand recognition than KTM in Asia and developing countries because of their widespread use of Husqvarna chain-saws in the Asian logging industry... (Husqvarna Sweden has a Chainsaw factory in China just for the Asian market)
These Asian consumers are going to snap anything with the Husqvarna name on it because of the perception of tough durability with Husqvarna commercial logging tools... Something the KTM brand doesn't have.
My prediction is These inexpensive Husqvarna 125cc and 200cc Bajaj manufactured Husqvarnas are going to take off like a southern California wildfire,
As I said 60,000 units a year in three years is not out of question and is one of the reasons Husqvarna Sweden also pushed for the BMW/SP KTM deal to go through... Husqvarna Sweden gets licensing fees for every Husqvana motorcycle sold and at 60,000 units that's a lot of cha-ching!
Food for thought.
Edited by HuskyRips, Today, 02:43 AM.
Posted Today, 07:36 AM
What's important is the brand outside of the cesspool looks like it may have development money and marketing behind it from people that have some clue as to what's going on. Anyway, getting all excited about names is amusing. Who cares what the name is as long as it's a quality product at a fair price with good support? Do you get yourself all worked up over the name of your TV, toaster or cell phone too?
PS: When I visited Guangzhou 3 years ago a large percentage of bikes were electric scooter/bicycle looking things.
Posted Today, 09:39 AM
Posted Today, 09:50 AM
Posted Today, 09:52 AM
[snip] Food for thought.
No, just the same chewy gristle reheated again.
Others have put the potential "stack 'em high" far eastern junk market into perspective far better than I and as someone who only cares about dirtbikes as a participation sport I find it utterly irrelevent anyway. If all you care about is the Husky badge then there's plenty adorning chainsaws.
I'll look forward to seeing you drag your carcass around on a Husky-badged Asian utility bike made of pop rivets and recycled yogurt pots, but I want innovative, competitive, reliable, well-engineered dirt bikes that aren't living in the shadow of the parent company...
Posted Today, 02:22 PM
Posted Today, 02:51 PM
Ask them where they source their metal....and metallurgy. The Chinese are known for textiles and food
Posted Today, 02:52 PM
not sure if serious or joking
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MrBlahh, gscrasher, HuskyRips, ktm fanatic 2